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Top Bassmaster Elite Pro joins Winn Grips

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Winn Grips has added Bassmaster Elite Pro, Brandon Lester, to its team.

Winn Grips is continuing to grow its presence and profile within the fishing industry with the addition of Bassmaster Elite Pro Brandon Lester to its team.

Lester has joined the pro staff team of the Huntington Beach, California, company and made his debut for his new sponsor at the Bassmaster Southern Open on Lake Tohopekaliga, earlier this month.

“I am looking forward to this opportunity,” said Lester, a rod craftsman who has built three rods fitted with Winn grips which he will be using in the Bassmaster Classic later this month.

Winn Grips, known worldwide for its high-tech golf grips, introduced its first full line of fishing grips from the patented WinnDry polymer last year during its industry bow at China Fish.

The company also provides custom grips for premium rod lines made by CastAway, Cabela’s, Hammer Rods, and the award-winning Vapen Red series of Redington fly rods.

“We are very pleased to work with a talented professional angler like Brandon Lester,” said Dr Ben Huang, Winn Grips Founder and CEO. “That he is a student of fishing and makes his own rods will help us all the more and make fishermen aware of the advantages our ‘space age’ grips bring to their sport.

“It seems that, ever since the beginning of time, fishermen have used grips made from cork or EVA foam,” said Lester. “Now it’s 2015 and it’s time for something new. Winn grips put control in the angler’s hand and relieves fatigue. Their tacky feel is unlike anything fishermen have had before and they get even tackier when the weather is cold and wet. It is exciting to be on the cutting edge.”

Filed In: Product News, Rods