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ICAST 2013: Hardy reveals treasure trove of new products

Hardy & Greys is sure to be the talk of the town in Las Vegas following the company’s acquisition by Pure Fishing. But the much-heralded change of ownership won’t be the only thing visitors will be discussing, as the world famous brand announces a treasure trove of new products at ICAST. High among the attractions […]

ICAST 2013: TUFF CAT the real ‘McCoy’ for catfish

McCoy Fishing is set to introduce TUFF CAT, the newest addition to its family of premium fishing lines at ICAST next week. Focusing on the growing catfish market, the company has expanded from its traditional mix of premium lines – co-polymer, fluorocarbon and Spectra Braid – to add a species specific line in an eco-friendly […]

ICAST 2013 VIDEO: Aqua-Vu presents ‘whole new experience’

On the eve of ICAST 2013, Aqua-Vu, the original underwater camera company, is poised to present a whole new experience in subsurface exploring. The company is inviting anglers and underwater adventurers to step through the Looking Glass™ of another sort. An exclusive new video enhancement app, Looking Glass, allows users of underwater cameras to experience […]

Pure Fishing confirmed as Hardy & Greys new owner

The fishing industry’s worst-kept secret has finally been confirmed with the announcement that Pure Fishing is to be the new owner of Hardy & Greys. The world’s biggest fishing manufacturer had been widely-tipped to take over the iconic UK-based business and an announcement was expected to be made on the eve of ICAST next week. […]

Okuma adds versatile Cortez 5-size to the family

Okuma is among the world’s foremost manufacturers of reels for big game and tournament saltwater fishing. But the Californian company is the first to admit that not everyone falls into these specialist categories. For many anglers, technique and species-specific reels are not just unnecessary, but often impractical, argues Okuma. That is why it has introduced […]

Devil’s Canyon delivers ‘unprecedented’ performance

Korkers says that its new Devil’s Canyon wading boot delivers unprecedented sneaker-like athletic performance for aggressive anglers facing challenging conditions. It incorporates the company’s OmniTrax Interchangeable Outsole System as well as a host of added features to make it the ‘most agile wading boot on the market’. “We challenged our design team to develop a […]

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