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Pure Fishing makes appointments on each side of the Atlantic

Pure Fishing, the world’s largest supplier of fishing tackle, has announced two major appointments on both sides of the Atlantic. It has replaced Europe, Middle East and Africa (EMEA) Managing Director Grant Ottignon-Harris, who left the company last month, with Swedish businessman, Kjell Clefjord, and created a new position in the US – Director of […]

Flymen Fishing debuts Shilton Reels at IFTD

A renowned South African fly reel manufacturer has signed a distribution agreement that will see its products on sale in the United States and South America for the first time. At this week’s IFTD Show in Denver Colorado, Shilton Reels will see its products showcased by Flymen Fishing following the signing of a collaborative agreement. […]

Bass Pro owner named as one of the richest Americans

Bass Pro Shops founder and owner Johnny Morris has been named as one of the 400 richest Americans. The entrepreneur came in at number 207 on the Forbes List with a net worth of $3.8 billion. Morris, 71, founded Bass Pro Shops in 1972 and has built it up to be one of the world’s […]

TUF-Line joins O. Mustad & Son’s agency of record

Following its acquisition by O. Mustad & Son earlier this year, US line brand TUF-Line has joined its parent company’s media representative. Brothers & Company has been appointed as the agency of record for the business which is based in Grand Junction, Colorado, the headquarters of its former owner, Western Filament, which still manufactures its […]

Reuben Heaton launches Eagle Claw social media sites

Reuben Heaton, distributor of Eagle Claw in the UK and Ireland, has unveiled the first stage of its dedicated social media framework for the US-based hook brand with the launch of a Facebook page. The site made its debut at the beginning of the month and is being followed by dedicated feeds for Instagram (#eagleclaweurope) […]

Murphy returns to Pure Fishing as Director of Fly Fishing

Jim Murphy is returning to Pure Fishing in a new role that will see him oversee the global sales and production of rods and reels within the group’s Hardy, Greys, Fenwick and Pflueger brands. His return to the world’s largest manufacturer of fishing tackle as Director of Fly Fishing was announced this week. He was […]

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