Navico relocates to ‘world’s largest marine electronics market’
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The world’s largest marine electronics supplier and the parent company of brands that include Lowrance and Simrad has moved its US headquarters to the ‘largest market in the world’ for its products.
Norwegian-based corporation, Navico, has relocated from its corporate office in New Hampshire to Fort Lauderdale, Florida. The group’s Vice President of Sales, Christian Olsson, said: “The state is the largest marine electronics market in the world and it has long been the goal of Navico to be closer to our customers in this region. With our new office, we now have the local resources to deliver an unparalleled level of service and support.”
The new US office houses 10 employees with a focus on sales, support and marketing. Additional expansion of the site is planned for next year.
In addition to in-house support and training, Navico also plans to host a regular series of try-before-you-buy events throughout the region, using available demonstration boats in the vicinity of the office.
Due to current health concerns related to the COVID-19 pandemic, a grand opening of Navico’s new office will take place at a later date this year.