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LIVETARGET secures place in ICAST immortality

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Canadian lure brand, LIVETARGET, added to its unprecedented run of success at ICAST by winning three of the four lure awards at the show.
↑ Johnson Outdoors' Humminbird celebrated a double success at the New Product Showcase Awards.
↑ If there is a reel award to be won, Shimano are never far away. At ICAST the global giant confirmed its reputation with two more accolades.

LIVETARGET Lures painted Orlando red this evening, winning three of the four lure categories at ICAST to maintain a magnificent record at the show’s New Product Showcase awards.

The Canadian brand swarmed the stage to collect both the saltwater hard and soft lure awards as well as the best freshwater hard lure accolade.

Shimano and St. Croix are celebrating three awards, while AFTCO, Johnson Outdoors, Simms Products, and Plano Synergy are all double winners.

ICAST award 2019 winners

Fishing Lifestyle

Garmin Force Trolling Motor

Kayak Accessory

Hobie, Mirage 360 Angler


Costa, WaterWoman


Frogg Toggs, Skipper


13 Fishing, Fillet Table Beverage Management System

Lifestyle Apparel

AFTCO, Yurei Air-O-Mesh Performance Shirt

Technical Apparel (cold weather)

Simms Products, M’s G4Z Stockingfoot Wader

Technical Apparel (warm weather)

AFTCO, Overboard Submersible Shorts

Ice Fishing

Johnson Outdoors, Humminbird Ice Helix 7 Chirp GPS G3N

Cooler and bait storage

Plano Synergy, Frabill Magnum Bait Station 30

Cutlery, hand pliers and tools

Bubba 110v electric fillet knife


Johnson Outdoors, Humminbird Mega 360 Imaging

Fly fishing accessory

Simms Products, Dry Creek Z-Sling Pack

Fishing accessory

American Tackle, MW20 Finesse Set

Fishing line

PowerPro Moonshine Braid

Kids’ Tackle

Anything Possible, Bumblebee by ProFISHiency

Tackle Management

Plano Synergy, Plano EDGE

Terminal Tackle

VMC Bladed Hybrid Treble Short

Freshwater Soft Lure

Lunkerhunt, Phantom Spider

Saltwater Soft Lure

LIVETARGET, Slow-Roll Shiner

Freshwater Hard Lure

LIVETARGET, Erratic Shiner

Saltwater Hard Lure

LIVETARGET, Flutter Sardine

Freshwater reel

Shimano, SLX DC baitcasting reel

Saltwater reel

Shimano, Stradic FL spinning reel

Fly reel

Siegler Reels, SF (Small Fly)

Freshwater rod

St. Croix, Mojo Bass Glass Rip ‘N’ Chatter rod

Saltwater rod

St. Croix, Avid Surf

Fly rod

St. Croix, Imperial Salt

Rod and reel combo

Lew’s Fishing, Mach Smash Baitcast Combo

Filed In: Product News