To be a legitimate business you must be at ICAST, says regular
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During his 40-year career at one of Florida’s most successful stores, Michael Scanio, co-owner of Southeastern Fishing Tackle Liquidators has seen tackle trends come and go.
When the family-run company was set up it was in the wholesale side of the business, supplying tackle stores between Miami and lower Georgia. Seventeen years later it opened its own outlet in Tampa and today is established as a one-stop store for all tackle needs.
Throughout these changing times there has been one constant that has helped his family business flourish – the International Convention of Allied Sportfishing Trades, or ICAST as it is known.
Michael, with his Dad, Jimmy, and brother, Vince, went to one of the very first ICAST shows and he has been a regular ever since. He told Angling International: “It has certainly evolved and grown since those days, but its importance has not. As I recall, it was held in Las Vegas and attended by the big companies of the day that included Shakespeare and Penn – before Pure Fishing – Zebco, Shimano and Daiwa, to name but a few.
“Now, with the proliferation of businesses in the States, it has grown to be the monster it is today. Over the years it has certainly helped us and I would say that if you want to be legitimate in the business and seek an advantage you must attend ICAST. If you run your business as a hobby then you don’t need to attend.
“Our customers are involved in both fresh and saltwater fishing so it is important for us to keep abreast of what is happening in both sectors, and ICAST is invaluable for that. It highlights innovations, upcoming promotions and is also a great place to reaffirm business relationships.
“It has also in the past introduced us to companies and brands which were not previously on our radar. The two that spring to mind are Accurate Reels and Temple Fork Outfitters. We knew of them both from the show, took them on board and have enjoyed success with both brands.
“It would not have happened without visiting the show.”