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ICAST: Weihigh Hanhigh makes show debut

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Chinese rod giants Weihigh Hanhigh will be showing off its rods at ICAST for the first time.

Chinese fishing tackle manufacturer, Weihai Hanhigh is making its first appearance at ICAST as it prepares to stretch its wings in North America.

The company, which specialises in the manufacture of carbon fibre fishing rods from its 10,000 sqm factory in Weihai, has decided to exhibit in Orlando after visiting the show last year.

It says: “We hope that by coming to ICAST it will open a window for us to the North and South American markets.

“Being at the show will give us some idea of how the sector operates and to get a reaction on the range of fishing rods, including those for bass, jigging and popping, which we will be exhibiting.”

Included in its booth at ICAST will be Weihai Hanhigh Fishing Tackle’s new models, Victory and Sparkle, which are made using 30T and 40T high modulus carbon from Toray and incorporating the Fuji KA concept and micro guide system.

The company adds: “These new innovative models for 2012 have wonderful balance and casting performance. We are sure they will be popular in the American market.”

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