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How Sage made the award-winning The One Rod

Article Media - Video

Sage‘s The One has been the most talked-about rod launch of the summer. After winning the Best New Fly Rod Award at EFTTEX, it made an even greater impression on the US trade, winning both the saltwater and freshwater rod categories at the IFTD Show in New Orleans in August. The key to The One’s success lies in Sage’s pioneering Konnetic technology. Helpfully, Sage has produced a high-quality video to explain the science, which also features footage of The One in action. If all those awards haven’t convinced you to place an order, your next few minutes in front of the screen surely will. For contacts visit

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