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Five awards for Pure Fishing at ICAST

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Pure Fishing scooped five awards at ICAST, including Overall Best of Show for its all-conquering Berkley Nanofil.

The line – winner of Innovation of the Year at EFTTEX less than a month ago – was recognised again at the Las Vegas Convention Centre this week.

As well as Best of Show, Pure Fishing was also dominant in the Freshwater Reel, Kid’s Tackle, Line and Hard Lure categories.

Highlights of the awards were:

  • Five awards for Pure Fishing;Three for Shimano;
  • Two wins in a row for Frabil in the Apparel category;
  • Two awards for Daiwa;
  • A 14th major award for Sebile.

The full list of winners were:

Overall Best of Show

  • Pure Fishing, Berkley Nanofil.

Best of Show

  • Apparel – Frabill, Frabill Suit.
  • Boat ­– Hobie Cat, Hobie Mirage Revolution II.
  • Boating Accessory – JL Marine Systems, 10ft Power-Pole Blade Edition.
  • Combo – Daiwa Corporation, Daiwa D-Shock DSH-4Bi Combo.
  • Electronics – Johnson Outdoors Marine Electronics, Humminbird 1158c DI Combo.
  • Eyewear – Costa, Costa Women’s Collection.
  • Fishing Accessory – G. Pucci & Sons, P-Line Sparrowhawk.
  • Fly Fishing Accessory – VestPac, DriftPac.
  • Fly Fishing Reel – Temple Fork Outfitters, BVK Fly Reel.
  • Fly Fishing Rod – Shimano, G. Loomis, Pro4X.
  • Freshwater Reel – Pure Fishing, Abu Garcia Revo MGX.
  • Freshwater Rod – Shimano, G. Loomis, GL2.
  • Giftware – 3D Picture Store, 3D ‘Exploring Smallmouth’ Picture.
  • Kid’s Tackle – Pure Fishing, Casting Game & Sound Fishing Kit.
  • Line – Pure Fishing, Berkley Nanofil.
  • Hard Lure – Pure Fishing, Sebile D&S Crank.
  • Soft Lure – Koppers Fishing & Tackle Corporation, LIVE TARGET Hollow Body Mouse.
  • Saltwater Reel – Daiwa Corporation, Saltiga SATG5000H.
  • Saltwater Rod – Shimano American Corporation, Terez Rail Rod.
  • Tackle Management – Plano Molding Company, 4674 Hydro-Flow Tackle Bag.
  • Terminal Tackle – VMC, Spinshot.


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