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EFTTEX Awards 2012 - Best New Hard Lure

Nories Tadamaki 112

At first glance it looks like a standard long-lip minnow, however Tadamaki 112 it is actually a completely new concept lure, says Marukyu.

It adds: “This is a revolution in cranking minnow design – it actually swims on simple straight retrieve.”

With its slim body and rolling action, it targets in the same manner as crank baits. However, due to its unique lip design, Tadamaki 112 swims in a natural horizontal position even at its maximum depth, unlike other minnows which swim in an awkward standing position.

The lure has also been designed with a casting fin that stabilises it in flight for longer casts. It can also swim at the same stable depth on retrieve.

Early spring is perfect for jerk and stop action, but straight retrieve can be used all year round.

Tadamaki 112 dives to 2m and is available in 10 different colours.