View Latest Virtual Magazine
Angling International - The Ultimate Online Tackle Trade Resource

EFTTEX Awards 2017

The EFTTEX Best New Product Awards 2017

This series is the flagship of the Mitchell Advanced reels. Adds Michell: “As with the super successful Mag Pro Lite reels, these reels were produced in conjunction with our Japanese engineering team. They are produced using the maximum technology and specification our factory has available.”

It adds: “Amazingly, our engineers have managed to further reduce the weight of these reels in comparison to the Mag Pro Lite.”

The lightness has been achieved by utilising a lighter weight carbon/aluminum hybrid spool, titanium mainshaft and ultra-lightweight magnesium body, rotor and sideplate. But Michell says it has not compromised the strength and performance by reducing the weight in this way, adding “During testing these stunning reels have proved as durable and as reliable as all the reels in the Mitchell Advanced series.”

Features include:

  • Nine stainless steel ball bearings
  • Three XCR bearings used in key positions (front pinion and left and right main gear)
  • Lightweight double anodised aluminum spool with carbon arbor
  • Spare aluminum spool
  • Solid aluminum bail wire
  • Titanium anti-twist line roller
  • Lightweight carbon handle/EVA handle knob
  • Sealed carbon drag system
  • Spring-loaded line clip
  • All water protection

View this year's entries here: