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EFTTEX looking to build on seminar successes in Brussels

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The Brussels Expo building – venue for next year’s EFTTEX – has undergone a number of upgrades in recent years.

EFTTEX is hoping to repeat the seminars it introduced to last year’s show when the 2019 event takes place in Brussels in June.

“The seminars on intellectual property and sustainability in the tackle trade were well attended at our last show in Amsterdam, and we are hoping to provide visitors and exhibitors with something similar,” said EFTTA General Manager Janet Doyle.

“EFTTEX Manager Vicki Seymour is speaking with exhibitors to see what subject matters they would be interested in. Suggested topics so far have been California’s Proposition 65, the implications for manufacturers of lead and other materials deemed to be toxic and the impact of Brexit on the trade.

“Anyone who feels they would like to present a seminar is also welcome to get in touch.”

EFTTEX will also introduce a ‘Wall of Shame’ at the Brussels Expo. Exhibitors and EFTTA members are invited to send the association counterfeits of their products, which will be presented alongside the originals to demonstrate how rife the problem of copying has become.

The long-standing issue, which can affect companies of all sizes, links directly to the seminars on intellectual property and trademark infringement, which advise on protection measures that can be taken.

In addition, EFTTEX is to introduce a dedicated networking area where exhibitors and retailers can buy drinks and listen to acoustic musicians in a relaxed setting.

The show, which last visited Brussels in 2014, will again be housed in Hall Five of the Brussels Expo building, which has undergone a number of upgrades in the last few years, including new lighting and improvements to the on-site restaurant.

“The hall is front and centre of the whole exhibition venue and is ideal for staging EFTTEX,” said Janet Doyle.

The show’s popular Gala Evening, which each year hosts the much-anticipated New Product Awards, will take place at the old movie theatre at Le Plaza Hotel, which is in central Brussels. The beautiful setting is within easy walking distance of the metro and is close to many hotels where exhibitors will be staying.

There will be no increase in the cost of visitor entry to the show, which has now remained the same for the last three years.

Filed In: Product News