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EFTTEX Awards 2014 - Best New Soft Lure

Best New Soft Lure

Svendsen Sport’s design guru, Mads Grosell had hardly stepped off stage with the Hard Lure award tucked safely under his arm at the EFTTEX Awards Gala evening when he was called back on again.
This time it was to collect the Soft Lure prize, won by Savage Gear for the 3D Line Thro Trout. The bait is made from a detailed 3D scan of a real trout and features a line-thru system that allows you to put the hook either on the back or belly of the fish.
Runner-up and Commended in the category was fellow Danish tackle manufacturer Fairpoint Outdoors A/S for its Westin Hypo Teez.