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EFTTEX Awards 2013 - Best New Hard Lure

Best New Hard Lure

There is undoubtedly a certain glamour attached to the hard lure sector. Predator fishing is fast-growing, fast-paced and attractive to the younger generation. And the lures themselves – well, so many of them just look good. Little wonder that the Best New Hard Lure Award at EFTTEX is so keenly contested.

The leading brands of northern Europe were much in evidence again this year. Click the links below and try choosing your favourite new lure from the likes of Rapala, Salmo, Savage Gear, Quantum, Westin and Strike Pro!

The rest of the world was also well represented at this year’s awards, including Japan (Tailwalk, Sakura and newcomer Bluing Hearts), Australia (Gillies and Halco) and the USA (Matzuo). But the surprise winner came from Germany in the shape of Nippon Tackle and its Tsunekichi Huss Buzz 92 (pictured). The runner-up was Pure Fishing with its Magic Swimmer Snagless.