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EFTTEX Awards 2013 - Best New Accessory

Best New Accessory

The biggest category at the EFTTEX Best New Product Awards is also the most diverse. Nominations range from Hobie Kayak’s new Mirage Pro Angler 12 to a new smartphone app aimed at predator anglers to the latest innovations in tackle boxes.
This year’s winner came from the German-based Anda Technologies for its Anda Bite Alarm, while the runner-up was Vipmedia Publishing & Services with a predator fishing app.

The Accessory category traditionally attracts smaller, specialist companies but this year a number of major brands announced exciting launches. They included Daiwa’s Sokkou Knot Tool, a hybrid bite indicator from Prologic, new rod tubes from Sage and the latest development in American Tackle’s highly-rated MicroWave Line Control System – winner of the Innovation of the Year Award.