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Dealers urged to make time for ICAST – it’s too good to miss

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Giles Murphy, owner of Stuart Angler Bait and Tackle (above) believes dealers need to create time for ICAST.

Visiting ICAST is too good a chance to miss for Giles Murphy, owner and guide at Stuart Angler Bait and Tackle. Located a mile from the boats ramps of Sandsprit Park, the popular shop is little more than two hours’ drive away from the world’s biggest trade show in Orlando.

“I have visited the show five times, three of those as a buyer, and always found it good value,” says Murphy, who has been owner at Stuart Angler, an inshore, offshore, light tackle and fly shop, for six years

“Today you can find out about a lot of tackle online, but when it comes to rods, reels and certain accessories there is no substitute for touching and feeling the products.

“You need to feel the weight of a reel and the action of a rod, so those items are my biggest priority. I won’t buy a rod unless I have held it or a pair of sunglasses unless I have tried them on.”

Murphy needs two days at the show to make sure he takes in the New Product Showcase, gets a feel for what’s coming on the tackle front and meets the people he wants to see. “Despite the fashion for social media, there’s nothing cooler than face-to-face meetings,” he says.

“It is a great show and it’s important to create time to get there every year. It helps me know what I should get in my store. If you haven’t been, it’s really something you should experience. I would recommend it.”

Murphy also offers private light tackle and fly fishing charters aboard his 24-foot boat.


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