Retailers preparing for the January on-sale date of the new Quantum Exo PT reels are being directed to a..
Here’s a masterclass in selling a mid-price reel to your customers, courtesy of Shimano Australia. The new Shimano Aernos FA is the latest launch in Shimano’s P4 series, which is designed to pack as much tech as possible into mid-price reels. The Aernos FA is already hitting dealer shelves around..
Ardent, the reel manufacturer which proudly proclaims that all its freshwater baitcasting reels are made in the USA, is..
Wychwood is cranking up interest in its new Solace 10 ACS reel with the release of a..
To meet the demands of steelhead, salmon and other big water anglers using Spey-rod catching techniques, Abel has designed..
Shimano’s iconic Big Baitrunner LC reel has been given a dramatic facelift. The reel has been one of the company’s..