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Mayfly Outdoors promotes Baker to President and CEO

Mayfly Outdoors, the parent company of Abel Reels, Ross Reels and Airflo, has promoted Craig Baker to President and CEO. 

SGB Update reports that Baker, Mayfly’s VP of Business Development since 2015, will assume the role effective immediately.

Prior to Mayfly,..

Abramis strengthens Mikado Germany team

Top Polish fishing tackle supplier Abramis – owner of the Mikado brand – has strengthened its German..

Tackle retailers to sponsor England ladies’ carp team

A newly formed group representing independent UK fishing tackle retailers – set up to promote the sport and..

AFFTA fundraiser for Bristol Bay raises over $100,000

An event spearheaded by the American Fly Fishing Trade Association (AFFTA) to raise funds in the fight..

Pure Fishing man crowned World Fly Fishing champion

Howard Croston, Hardy product guru and manager and captain of the England fly fishing team, led from..

Abramis unveils new product showroom at media breakfast

Top Polish fishing tackle supplier Abramis, owner of the Mikado brand, unveiled its new product showroom at..