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North Point Brands hires Vandergrift as Chief Marketing Officer

Peter Vandergrift, formerly with Simms Fishing Products and Costa Sunglasses, has joined North Point Brands as Chief Marketing Officer of both Cheeky Fishing and Wingo Outdoors. 

Vandergrift’s long career in the industry began as a 19-year-old guide in Alaska. He continued as a guide..

Canadian Tire reports ‘extraordinary’ Q2 sales growth

Canada’s leading supplier of fishing tackle has reported sales growth of 9.3% in the second quarter of..

Bass Pro Shops owner buys 400-acre disused theme park

Bass Pro Shops founder Johnny Morris has bought a 400-acre former theme park in northern Arkansas.

Industry-leading design consultancy RISE CREATIVE has secured a new contract with market-leading giant Pure Fishing on its..

Entrepreneur steps in to save France’s biggest tackle retailer

An entrepreneur and business leader has stepped in to dramatically save France’s biggest fishing tackle retail chain. 

The organisers of three more major fishing tackle shows across the world have announced the postponements of..