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US equity group backs creation of American Baitworks Co.

A private equity group, which this month announced a major investment in NetBait – one of North America's top soft bait manufacturers – has outlined ambitious plans for the future. The Fingle Flagen Group (FFG) has created an umbrella business, American Baitworks Co., that will begin construction of a 75,000sq...

DUO International gears up for APEX Series release

Japanese lure brand DUO International is gearing up for the release of the first lure in its APEX Series..

Pure Fishing brands maintain bass sponsorships

Pure Fishing may have changed hands, but the world's largest manufacturer of tackle is maintaining its active and high..

Shimano Europe and Rapala to end many distribution agreements

Exclusive distribution agreements between Shimano Europe and Rapala VMC in Europe and South Africa are to come to an..

NetBait Tackle secures investment for future expansion

A private equity group has completed an investment in one of North America’s premier makers of premium soft baits..

New Senior Marketing Manager at Shimano North America

Sarah Burke has been appointed Senior Marketing Manager at Shimano North America Fishing Inc. She will lead marketing staff for..