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PRADCO-Fishing signs with Blue Heron Communications

PRADCO-Fishing, one of the world’s largest manufacturers of lures, has linked up with Blue Heron Communications (BHC), the outdoor specialty marketing and public relations agency. Blue Heron will deal with all PRADCO-Fishing’s day-to-day media enquiries, while also working on initiatives to further educate the media and consumers about its varied..

Westin teams up with Eastern Europe’s top fisherman

Danish fishing tackle manufacturer, Westin, used the Czech Republic’s leading tackle show to announce its new star distributor. At last..

J.M. Gillies adds Mega to StumpJumper line-up

The latest addition to the renowned StumpJumper series of lures from Australian manufacturer, J.M. Gillies, is the new Mega..

Savage Gear USA to launch 3D Goby at Bassmaster Classic

Savage Gear USA is set to launch a brand new tube bait at this year’s Bassmaster Classic in Houston,..

Global fishing and travel magazine to launch in May

The publishers of Fishing & Travel, the new international version of the popular French magazine, Voyages de Pêche, have..

JigSkinz is star of the show for American Tackle

American Tackle has been around the block when it comes to garnering international trade show awards. The company burst onto..