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VIEW VIDEO HERE: Molix VS Crank 200 making waves in Europe

Molix VS Crank 200 - Crankbait Hard Lures

Success in the US is being swiftly followed by sales in Europe, says Molix of its versatile VS Crank 200 crankbait. The lure was launched at ICAST in 2010 and is being sold in the US through TackleWarehouse.com. Since introducing it to European buyers at EFTTEX..

Rapala gives more details on X-Rap Pop and X-Rap Prop

Rapala X-Rap Pop - Hard Lures

Rapala has put America’s ‘topwater addicts’ and hard-pressed dealers on red alert by announcing more details of two lures..

VIEW VIDEO HERE: New Candy Mack Inshore saltwater swimbait

Candy Mack Inshore - Aqueous Outdoors - Angling Hard Lures

The makers of the Candy Mack Inshore are celebrating a new production deal that will increase the availability of..

VIEW VIDEO HERE: Jiggy Jr jerkbait to be launched in the UK

One of the most groundbreaking jerkbaits on show at EFTTEX in the summer is set to go on sale..

ICAST new product: ABT Banshee swimbait

ABT Banshee Swimbait Hard Lure - Fishing Lures & Tackle

The realistic action and life-like appearance of ABT Lure Company’s new Banshee swimbait work together to trigger violent strikes..

ICAST launch: Okuma prepares a path for Savage Gear lures in the USA

Savage Gear will arrive at ICAST in July with eight of its most popular lures together with its strongest..