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Marukyu to invest in future as John Loftus retires

Japanese bait brand Marukyu has pledged its future to the UK and European markets, as the current boss of its European subsidiary, Marukyu Europe, retires. John Loftus, who founded Marukyu Europe Ltd six years ago, is stepping down from his position as Chairman and CEO. He will be replaced by..

Spotted Fin launches Catalyst brand of baits

New UK bait company, Spotted Fin, has launched a range of products under its Catalyst brand. The range includes..

Yamamoto takes on Berkley in North America

The Yamamoto agency in Minneapolis has been named as the agency of record by Berkley for its Gulp! brand..

Dynamite Baits changes distribution route

The UK distribution of one of Europe’s most popular bait brands is to change. Rapala-owned Dynamite Baits, which is currently..

Pro Line confirms Danish sales deal

EFTTEX exhibitor, Pro Line Carp Products, confirmed a distribution agreement on the very first day of the show. The Netherlands-based..

BaitCloud makes debut at ICAST

A new company, making never-seen-before fish attractants, has been launched in Canada. BaitCloud, based in Oakville, Ontario, made its industry..