Pure Fishing will be staying with Newell Brands, the group which took over its owner the Jarden Corporation earlier..
EFTTEX 2016 newcomer and award-winner Kvalvik has secured a major distribution deal that will see its innovative baits distributed across France. The Norwegian manufacturer of specialised fish attractants, which won the Best New Soft Dough/Natural Bait category in the Angling International-sponsored Best New Product Awards, has come to an agreement..
Japanese bait brand Marukyu has pledged its future to the UK and European markets, as the current boss of..
New UK bait company, Spotted Fin, has launched a range of products under its Catalyst brand. The range includes..
The Yamamoto agency in Minneapolis has been named as the agency of record by Berkley for its Gulp! brand..
The UK distribution of one of Europe’s most popular bait brands is to change. Rapala-owned Dynamite Baits, which is currently..