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Wiley X Europe adds Leeda to growing team

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Thomas Waever (left), European Vice President and Outdoor Director for Wiley X, is pictured with Leeda Wholesale Brand Manager, Graham Snaddon.

Leeda has been appointed the UK and Ireland distributor for Wiley X Europe, the protective eyewear manufacturer.

The Redditch-based company, the UK’s largest distributor of fishing tackle, will launch the product tomorrow (May 1st), adding to a growing portfolio of impressive brands. “We pride ourselves on selecting quality brands that have the potential to be market leaders,” said Leeda’s Wholesale Brand Manager, Graham Snaddon.

“Wiley X is like nothing else on the market, offering a level of performance and protection than higher priced UK brands. It is sure to be a winner.”

Thomas Waever, European Vice President and Outdoor Director for Wiley X, described Leeda as the most professional company he has worked with. “The set-up is right and it has great products for all kinds of fishing,” he said.

“With its philosophy of wanting to improve on every level, Leeda will ensure Wiley X has a bright future in the UK and Ireland.”

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