EFTTEX Awards 2017
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Svendsen Sport hits EFTTEX for six

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Svendsen Sport’s Savage Gear and Prologic brands, plus its DAM company, dominated the EFTTEX Best New Product Awards last night.
↑ Snowbee, from the UK, won the Best New Fly Line category at the EFTTEX Best New Product Awards.
↑ Clay Norris (left) and Jan Van de Bovenkamp, of Pure Fishing, are pictured with the Best Braided Line award - given to Berkley for its Black Velvet.

Svendsen Sport enjoyed unprecedented success at last night’s EFTTEX Best New Products Awards, with its Savage Gear and Prologic brands picking up SIX awards between them.

Savage Gear’s Water Wolf UW 1.0 camera led the way, winning the Visitor’s Choice, Innovation of the Year and Best Accessory, while the 3D Hard Eel (Hard Lure) and 3D Line Through Trout (Soft Lure) also starred.

Prologic’s Mimicry 3D Camo triumphed for the Danish company’s stable with a win in the monofilament category.

Svendsen’s DAM put even more icing on the cake with victories in the Best Metal Lure (MADCAT Clonk Teasers) and Terminal Tackle section (Effzet Rolling Drop Shot Leads).

The full list of winners and commended are:

  • Best Fly Rod
  • Sage Manufacturing, Sage SALT
  • Commended: Jensen Fly Fishing, Spook Stalker
  • Best Fly Reel
  • Pure Fishing, Hardy Ultralite SDS
  • Commended: Sage Manufacturing, Sage DOMAIN
  • Best Fixed Spool Reel
  • Shimano Europe, Rarenium CX4+
  • Commended: Daiwa, Saltiga Expedition 8000H
  • Best Multiplier Reel
  • Pure Fishing, Abu Garcia Revo Beast
  • Commended: Neue D.A.M., D.A.M. Quick D-Lite
  • Best Fly Line
  • Snowbee UK, XS-Plus ‘Thistledown’
  • Commended: RIO Products, InTouch RIO Gold
  • Best Mono Line
  • Svendsen Sport, Prologic Mimicry 3D Camo
  • Commended: Rapala VMC, Sufix Super 21
  • Best Braided Line
  • Pure Fishing, Berkley Black Velvet
  • Commended: Momoi Fishing, Oshikage and Rapala VMC, Sufix Performance Pro
  • Best Hard Lure
  • Svendsen Sport, Savage Gear 3D Hard Eel
  • Commended: Rapala VMC, Storm Gomoku Bottom
  • Best Soft Lure
  • Svendsen Sport, Savage Gear 3D Line Thru Trout
  • Commended: Fairpoint Outdoors A/S, Westin Hypo Teez
  • Best Metal Lure
  • Neue D.A.M. MADCAT Clonk Teasers
  • Commended: Zebco Europe, BlackCat Big Spinnerbait and Strike Pro, Buster Spoon
  • Best Accessory
  • Svendsen Sport, Savage Gear Water Wolf UW 1.0
  • Commended: CHO & Company, Sonar .rBall
  • Best Clothing
  • Rapala VMC, Interface Rain Suit
  • Commended: Rudi Heger/ Traun River, Patagonia SST Jacket and Daiwa, Gore-Tex DW-1004-Black
  • Best Soft Dough/Natural Hookbait
  • Dynamite Baits, Trout Nuggets
  • Commended: Animal Food Products, Catfish Pellets, SENSAS, Starbaits Duo LF Boilies and Blutbombette, Predator Attractor
  • Best Terminal Tackle
  • Neue D.A.M., D.A.M. Effzet Rolling Drop Shot Leads
  • Commended: Eagle Claw, TroKar TK619 and SENSAS, Jivaro Swimbait
  • Best Footwear
  • Rudi Heger / Traun River, Patagonia Tractor Wading Boots
  • Commended: Jensen Fly Fishing, Berring Wader
  • Innovation of the Year
  • Svendsen Sport, Savage Gear Water Wolf UW 1.0
  • Visitor’s Choice
  • Svendsen Sport, Savage Gear Water Wolf UW 1.0
  • Commended: H.G. Gladwell, Crafty Candies
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