Specimen expert joins Leeda marketing team
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UK brand owner and distributor, Leeda, has expanded its marketing team with the appointment of Ryan Hayden as Communications Coordinator.
Hayden, a well-known specimen angler, will focus on media content creation for the MAP, Wychwood and ICON brands, as well as distributor brands like Lowrance and Powapacs.
“His creative writing and camera skills will play a big part in promoting our brands,” said Leeda Marketing Manager, Pat MacInnes. “Appointments like this are key to Leeda evolving in a media-led world.”