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Shimano fishing sales show slight increase in year so far

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Shimano says it also boosted sales by offering ‘captivating products’.

Sales from Shimano’s fishing operations showed a slight increase in the first six months of 2017, but the Japanese-based group reported an overall drop when its bigger bicycle business was taken into account.

Tackle sales for the six months to June 30th showed a 0.6% increase on the previous year to 33,799 million yen, while bicycle sales were down 2.7% to 129,080 million yen, resulting in an overall decrease of 2% to 163,079 million yen.

The company reported a ‘robust’ market in Japan, benefiting from strong new year sales and stable weather in and around the Golden Week holiday period. Sales of lure-related products were reported to be ‘buoyant’. It added that while sales decreased in Southeast Asia and Taiwan, its performance in China and South Korea continued to improve thanks, once again, to sales of lure-related products.

Unstable weather hampered its performance in Europe where sales of carp reels and other products were brisk. The North American market enjoyed good weather, but a weak consumer ‘sentiment’.

Filed In: Lines, Lures, Product News, Reels, Rods

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