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Shimano Europe to move HQ to ‘high-tech’ campus

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From January 2017 Shimano Europe’s headquarters will be located at HTC in Eindhoven.

Less than a month after announcing that it was to build a groundbreaking sports leisure complex in the Netherlands, tackle giant Shimano has revealed plans to relocate its European headquarters to a world renowned hi-tech business centre.

The Japanese company, which is a world leader in the development and manufacturer of fishing rods and reels as well as bicycle and rowing components, is moving to the High Tech Campus (HTC) in Eindhoven. It says it chose the venue in view of the growing importance of being located in a global business environment in the presence of young talent and a strong focus on innovation.

Shimano’s European market is currently served from its head office in Nunspeet – 143km from the proposed new home. The move is due to take place in January 2017 although the sales organisation for the Benelux and the European logistics centre will remain at Nunspeet.

Shimano Europe Holding (Group) President Marc Van Rooij said that it was extremely important to locate the head office at the HTC. “This leading European Brainport region has developed a strong cluster of companies and knowledge institutes in the field of sports, technology and design. By establishing ourselves in the area we strengthen our strategic position, increase our opportunities for the recruitment of international talent and have the optimum benefit from the high-tech facilities and international networks in Eindhoven.”

The HTC currently has 135 companies and institutes with a total of 10,000 researchers, developers and entrepreneurs from 85 countries. In June 2011 the Intelligent Community Forum in New York designated Eindhoven the ‘world’s smartest region’.

Shimano says that it has been closely involved in the design and construction of its new office and expects that the number of jobs there will gradually increase from 150 to 200.

Marc Boekhoorn, owner of the HTC, said: “Shimano’s arrival in Eindhoven will be good for the Brainport region and fantastic for the campus. I see it as a perfect match on the cutting edge of Eindhoven’s strengths – sports, technology and design.

“It also reinforces our connection with the Japanese technology and business network. I look forward to new forms of cooperation that will undoubtedly arise between Shimano and the companies on the campus and in the region.”

Earlier this month Shimano Europe announced plans to build a sports Experience Center in Valkenburg based around its three core sports.

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