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Fun Fishing demonstrates the power of Soluball

This incredible 36.5kg carp was caught using a combination of Fun Fishing’s new Soluball and Fluo Pop-Ups. The French bait specialist will be at EFTTEX in Amsterdam to explain the incredible power of Soluball to visitors to the show.

Made from more than 35% of soluble attractors, the Soluball can be used both as a hook bait and for baiting swims. The dissolving process begins as soon as.. Read More

First look at Livetarget’s New Saltwater Lures,

Koppers Fishing and Tackle Corp, makers of Livetarget lures, is launching its new Saltwater Series of premium hard baits at EFTTEX this week. The series will “surpass imitation” says Koppers and represents an evolutionary step in the way

Wieringa: ‘Ross rods will be as big as reels’

Eight months after its acquisition by giant American corporation, 3M, Ross Reels has revealed plans to launch seven new rods. The Colorado fly company has also announced the addition of saltwater reels into the F1 large arbor series that it introduced last year. The expansion of the Ross rod..

Seatbox specialist reaches beyond the hall

Dutch seatbox maker Heledirn BV will be looking beyond the hall at the Rai Centre when it shows off its newest launch at EFTTEX. It has uploaded a special video to its website showing the new Kingfisher seatbox in action, giving buyers outside Amsterdam the chance to..

Zebco to focus on Fin-Nor and Van Staal

The promotion of the Fin-Nor and Van Staal brands in Europe has emerged as a key objective following the reunification of Zebco Europe with Zebco US earlier this year. The German-based operation had already taken on distribution of the premium sea fishing brands. Now they have become an..

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