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NEW LINE FOR 2012: Cortland Liquid Crystal with PE+ Technology

Liquid Crystal is Cortland’s newest advancement in PE+ Technology.

Says the US line specialist: “Our new PE+ jacket incorporates a unique multi-polymer blend, which allows the line to be supple and manageable whilst maintaining an incredibly low co-efficient of friction for outstanding shootability and distance.”

Cortland’s Core Fusion Technology (CFT) seamlessly joins the high performance PE+ jacket with a special single filament core — achieving unprecedented strength and durability,.. Read More

Koppers Livetarget saltwater lures arriving in stores within weeks

The Koppers MasterCatalogue 2012 features the company’s LiveTarget saltwater lures series for the first time. Seven brand new ranges were showcased at EFTTEX and ICAST earlier this year, but retailers will finally be able to get their hands on them as samples are being sent out..

AFW adds new Ball Bearing Swivels to its 2012 line-up

American Fishing Wire says the launch of its own brand of swivels is in direct response to demands from its customers. The new AFW solid brass Ball Bearing Swivels and Snap Swivels are ‘an exciting addition’ to the company’s product selection, says AFW Sales Director Steven Miller, who..

Carson targets eastern Europe with new Tricast ST and Procast ST reels

Italian tackle specialist Carson has launched two new all-purpose reels with a view to strengthening its position in the Russian and eastern European markets. The Carson Tricast ST and Procast ST are designed to suit all types of fishing. They have been included in a portfolio of tackle,..

VIEW VIDEO HERE: How to sell the new Shimano Aernos FA

Here’s a masterclass in selling a mid-price reel to your customers, courtesy of Shimano Australia. The new Shimano Aernos FA is the latest launch in Shimano’s P4 series, which is designed to pack as much tech as possible into mid-price reels. The Aernos FA is already hitting dealer..

NEW IN SEA FISHING: Imax Oceanic and Baltic gloves

The Oceanic and Baltic gloves from Imax are part of a whole new range of high-quality sea fishing and safety apparel from the Svendsen Sport company that also includes flotation suits, thermo suits, fleece undersuits and life vests. Both gloves are 100% waterproof and breathable and have been..

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