Wake Fishing, the Finnish company behind the popular Jigwobbler, has sealed two deals in Sweden and Denmark to confirm its position as a major force in the Nordic lure market. It already has a deal for Norway made at EFTTEX 2010. “We are also just a few days..
Following news of a deal with Leeda to distribute the Jiggy Jr in the UK (see Angling International October issue), Innovative Lures owner Lars Sogaard has this month announced a similar arrangement in Germany with Think Big.
Says Sogaard: “We are delighted to confirm Thing Big will distribute our vertical jerkbait Jiggy Jr and our wobbler SwimTail.. Read More
Lazer TroKar is reducing the cost of its TroKar hooks to US retailers and distribution partners with immediate effect. In a message to its customers, the Denver Colorado company says: “We are reducing the Minimum Advertised Price (MAP) of all our wickedly sharp TroKar hooks by 30%..
Success in the US is being swiftly followed by sales in Europe, says Molix of its versatile VS Crank 200 crankbait. The lure was launched at ICAST in 2010 and is being sold in the US through TackleWarehouse.com.
Since introducing it to European buyers at
Rapala has put America’s ‘topwater addicts’ and hard-pressed dealers on red alert by announcing more details of two lures for 2012 which it says ‘deliver topwater mayhem to Rapala thrillseekers’. The new X-Rap Pop and X-Rap Prop, first unveiled at ICAST in July, are part of a..
The brand new Climax CULT Sinking Mainline Braid is described as ‘everything that an angler would want in a sinking braid’. “The brand is miles away from the usual sinking blends on offer,” says Jan Willenbruch, Managing Director of Ockert, the German company that owns the Climax brand,..