Here’s a masterclass in selling a mid-price reel to your customers, courtesy of Shimano Australia. The new Shimano Aernos FA is the latest launch in Shimano’s P4 series, which is designed to pack as much tech as possible into mid-price reels. The Aernos FA is already hitting dealer..
Italian tackle specialist Carson has launched two new all-purpose reels with a view to strengthening its position in the Russian and eastern European markets.
The Carson Tricast ST and Procast ST are designed to suit all types of fishing. They have been included in a portfolio of tackle, which also includes Carson’s Carbon Partner rods, which have been specifically designed for Russia and eastern Europe.
The Carson Tricast ST.. Read More
The Oceanic and Baltic gloves from Imax are part of a whole new range of high-quality sea fishing and safety apparel from the Svendsen Sport company that also includes flotation suits, thermo suits, fleece undersuits and life vests. Both gloves are 100% waterproof and breathable and have been..
Northland Fishing Tackle says that its new IMPULSE™ soft plastic bait has been proved to be 143% more effective than leading competitor brands following an independent laboratory study. As the baits start arriving in store in the US, the company’s Pro-staffers say IMPULSE™ has instantly become their..
Goodyear has introduced two new pairs of waders and a fishing boot which feature its patented ‘new generation’ of PVC. The French manufacturer says that the new material is flexible, longer lasting, more hard-wearing and features an injection system that makes it easier to fit and maintain. The new..
Retailers preparing for the January on-sale date of the new Quantum Exo PT reels are being directed to a special micro-site which shows the inner engineering of what parent company Zebco believes are the most radically re-imagined reels on the market today. The new high-tech Quantum..