EFTTEX Awards 2017
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Shimano puts full weight behind its biggest PowerPro launch

Shimano American Corporation describes Super Slick 8, the new product from its PowerPro line brand, as “one of our main global introductions.”

It also confirms that the silky braid is certainly the biggest launch from PowerPro since it acquired the company in January 2009.

The line has been designed in camouflage colours to meet the needs of the freshwater market, and in special colours for the inshore/offshore sector.

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Savage Gear unleashes a new giant

Savage Gear has launched a giant version of its hugely popular Soft 4Play lure. It will be on show at EFTTEX 2011 in Amsterdam. Says Savage Gear: “After the incredible success of the Soft 4Play lures, the natural progression was a giant 25cm size. The Soft 4Play 25cm..

Sufix launches ,

Sufix has targeted EFTTEX for the launch of a new Synergy line especially for carp anglers. It features in the Best New Monofilament Award category at the EFTTEX Best New Product Awards. The new line combines the abrasion resistance properties of Synergy with new technology. Together they result..

Sébile releases first details of new Swimbait Rig

Patrick Sébile says he has ‘raised the bar’ for artificial and natural bait rigging. The winner of the EFTTEX Best New Accessory Award in 2010 will be defending his title at Amsterdam this year with an addition to his successful Soft Weight System family – and he..

Fun Fishing demonstrates the power of Soluball

This incredible 36.5kg carp was caught using a combination of Fun Fishing’s new Soluball and Fluo Pop-Ups. The French bait specialist will be at EFTTEX in Amsterdam to explain the incredible power of Soluball to visitors to the show. Made from more than 35% of soluble attractors, the..

First look at Livetarget’s New Saltwater Lures,

Koppers Fishing and Tackle Corp, makers of Livetarget lures, is launching its new Saltwater Series of premium hard baits at EFTTEX this week. The series will “surpass imitation” says Koppers and represents an evolutionary step in the way

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