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Promotion for Dena Vick at Traditions Media

Traditions Media, one of the top fishing media company’s within the US, has promoted Dena Vick to Director of Fishing and Marine Marketing Strategy and Communications.

“We could have trolled the industry and found multiple candidates to meet our needs,” said Noel Vick, Traditions Media President. “However, the best fit for this critical position was already in our tackle box. We are excited to be in the position.. Read More

ASA joins fight to halt Columbia River gillnetting plan

The American Sportfishing Association (ASA) has stepped into the fight to halt plans to reinstate non-tribal commercial gillnetting in a major US waterway that holds significant fish stocks, including 13 endangered species. The Board of Directors of the representative body for the recreational fishing industry has written a..

CEO of former Pure Fishing owner to step down

The man who led the acquisition and sale of Pure Fishing owner, Jarden Holdings, is leaving the business. Newell Brands CEO and President, Michael Polk, endured an uneasy tenure following the $15 billion Jarden purchase, with shares shedding over 60% of their value since the takeover in late..

Orvis UK joins fishing line recycling initiative

The UK arm of fly fishing clothing and tackle manufacturer and retail giant, Orvis, has joined the fight to safely recycle fishing line. The global brand has partnered with the Anglers National Line Recycling Scheme (ANLRS) in the UK. Founded by the Local Independent Sea Anglers (LISA) in..

Tributes paid to Lowrance founder Darrell J. Lowrance

Tributes have been paid to Darrell J. Lowrance, founder of Lowrance Electronics, who died at the weekend at the age of 80. Responsible for many breakthroughs in marine electronics, including the first ever portable sonar fishfinder for the average angler – the Fish-Lo-K-Tor – he was President and..

Tackle Tactics pledges to keep Platypus in Australia

Tackle Tactics has announced the acquisition of Platypus Fishing Lines and pledged to continue production of its products in Australia. Platypus was started in Australia by George Ross, a Scottish rope maker, in 1898 and has thrived as it has been passed down the generations, with Stewart McPherson..

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