ICAST: Wild River launches range of soft tackle bags
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Wild River is making its debut at ICAST and launching its first ever range of soft tackle bags for anglers.
The company, Custom Leather Craft (CLC), a major manufacturer of construction and work gear, is taking its first steps into the sports fishing category with four products in its Tackle Tek line.
Steve Shelburne, CLC’s Chief Operating Officer, said: “ ICAST will be vital to the success of our Wild River brand. The objective is to announce our new ‘adventure gear’ and give attendees the Wild River brand experience.”
The Wild River Tackle Tek offering is comprised of four main products, named Frontier, Mission, Nomad and Rogue.
Tackle Tek Frontier is the company’s signature bar handle bag, featuring a built-in LED light system, removable pliers holder and self-retracting steel cable lanyard for clippers and multiple pockets and compartments.
It has the capacity to hold up to seven large #3700-style and two medium #3600-style trays.
Versatility is the name of the game for the Tackle Tek Mission, which is a soft tackle bag with an adjustable shoulder strap that easily converts to a waist belt. The removable and clip-on LED light with flexible neck allows for fishing in low light conditions.
It has storage for up to five #3500-style trays.
Wild River describes the Tackle Tek Nomad as its single solution soft backpack. It features a large upper storage area with a removable divider that can convert to a backpack to store large items.
A front pocket cover also folds down to provide a handy work surface. It also has the capacity to hold up to six #3600-style trays and four #3500-style trays.
A unique audio bag for the tech-savvy angler is the Tackle Tek Rogue. A high quality, built-in speaker system connects to an iPod or MP3 device to play music. The multi-function Rogue can also hold up to five #3700-style, two #3600-style and two #3500-style trays.
Shelburne added: “As our first entry into the sports fishing category, we are bringing our history of innovation and manufacturing expertise to develop the Tackle Tek line. We feel CLC’s innovative products will take your outdoor experience to a new level.”
BUSINESS CONTACTS: Email: Web: www.GoWildRiver.com
ICAST BOOTH No. 1333