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Ian Russell joins Carp Spirit and Dynamite Baits

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Ian Russell (left) is welcomed to Carp Spirit and Dynamite Baits by Daryl Hodges, Dynamite Baits Head of Marketing.

One of carp fishing’s biggest personalities has joined Carp Spirit and Dynamite Baits.

Ian Russell has linked up with the growing army of top anglers with the aim of bringing more angling experience and high-quality content to the brand in the UK and Europe.

As well as a wealth of experience in carp fishing, Russell is one of the UK’s best loved anglers, having worked in the industry for more than 27 years.

His carp pedigree is matched by very few, having caught dozens of known forties in the UK and well over 100 English 30-pounders. He’s also won numerous carp fishing matches from Battlecarp to the more recent, Carp Wars.

He said: “After being with Avid for the past nine and a half years, I feel it’s time to start afresh and the opportunity to join an innovative and forward-thinking brand like Carp Spirit was too much to turn down. The brand is huge in Europe and has some truly amazing products. I’m really looking forward to helping establish the brand in the UK.

“The icing on the cake is that I also get to use Dynamite. I’ve always been a fan of Terry Hearn’s baits and can’t wait to get on the CompleX-T”.

Dynamite Head of Marketing, Daryl Hodges, added: “With his experience, passion and personality, Ian is the perfect fit for both Carp Spirit and Dynamite. We are really looking forward to working together to bring the angling public some exciting and high-quality content and new products.”

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