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Gene Larew opens its factory doors with free tours

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Gene Larew President, Chris Lindenberg: His company is offering factory tours during this weekend’s Bassmaster Classic.

Gene Larew Lures is taking full advantage of having the Bassmaster Classic in its hometown of Tulsa. The company is offering free public tours of the facility where it makes the popular Gene Larew and Bobby Garland soft plastic baits.

With pro-staffers including Tommy Biffle, Fred Roumbanis, John Murray, Jacob Wheeler, Andrew Upshaw and James Rains on hand, visitors can get tips for fishing the Biffle Bug, Punch Out Craw and Tattle Tail worms.

The tours are being held from 7am to 10am on Friday and Saturday, March 4th and 5th, at the 22,000 square foot manufacturing plant on Tulsa’s northeast side, off the city’s historic Route 66.

The company also has a booth at the GEICO Bassmaster Classic Expo presented by GoPro and will be showing its latest products at the show, including mini-lure crappie baits like the Garland Itty Bit Slab Slay’R and the Pro Overbite Sickle Jigheads, on booth 1023.

“Hosting the Classic is a big deal for any city, but to have it in Tulsa where we have such a fishing-rich history already, makes it huge,” said Larew President, Chris Lindenberg. “The Expo has something for everybody.”

Filed In: Lures, Product News


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