Footwear manufacturer takes over Kaenon eyewear brand
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Kaenon, the outdoor lifestyle sunglasses brand, has been acquired by footwear manufacturer, Olukai. Under the partnership, Kaenon will remain a separate entity, led by co-founder and President Darren Rosenberg.
The investment by Olukai reinforces its commitment to maximising the potential of the independently-owned, premium lifestyle brand, says the Californian company.
Kaenon, a premium ocean lifestyle brand popular with fishermen, was founded in 2001 and is located in Newport Beach, California, where it developed the proprietary polarised SR-91 lens.
“We share the belief that there is a tremendous opportunity to further Kaenon in the marketplace and establish even deeper relationships with our retailers and consumers,” said Jim Harris, CEO of Olukai.