EFTTEX Awards 2011
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EFTTEX Awards 2012

Fifth win in a row confirms Shimano as the world leader in reels

Another fixed spool winner from Shimano - the Aero Technium Msg

Shimano has spoken of its delight at picking up two awards at EFTTEX – including winning Best Fixed Spool Reel for the fifth year in a row.

The Shimano Aero Technium Msg continued the company’s proud record in reels at the show, while its Power Pro Super 8 Slick took the honours in the Best New Braided Line category.

Chris de Haan, Shimano’s Product Development Manager, said: “To win Best Fixed Spool Reel for five years running is certainly a big achievement and a reward for all the hard work Team Shimano has put into it.

“Again the Aero Technium Msg will capture the hearts of many anglers and will definitely be one of.. Read More

Full list of EFTTEX award winners

EFT2011 Award.Sponsor

Seventeen of the world’s top fishing manufacturers were honoured at the 30th anniversary of EFTTEX in Amsterdam over the weekend. The full list of winners and commended companies in the Best New Products Awards is printed below. Rob Carter, Editorial Director of the Best New Products Awards sponsor, Angling..

Rapala, Shimano and Ockert on right lines

The Ockert team at EFTTEX (from left): Gabriela Plate, Jan Willenbruch, Claudia Burghart and Christian Rademann.

Rapala, Shimano and Ockert notched up success in the three line categories at the EFTTEX Best New Product Awards. For Rapala – Best New Monofilament winner – and Shimano – Best New Braid – it was their second success of the EFTTEX Gala Evening, having also taken accolades in..

Dyneema announces its thinnest fibre grade

DYNEEMAR_FIBERweb

A new grade of Dyneema is being heralded as “great news for the fishing line industry.” The new grade of fibre is 50% thinner than the company’s previous thinnest fibre. The Netherlands company states that the new product has proven itself to be the company’s highest performer in abrasion..

Shimano puts full weight behind its biggest PowerPro launch

1500yd -Timber Brown

Shimano American Corporation describes Super Slick 8, the new product from its PowerPro line brand, as “one of our main global introductions.” It also confirms that the silky braid is certainly the biggest launch from PowerPro since it acquired the company in January 2009. The line has been designed..

Sufix launches ,

Rapala VMC jpeg(2)

Sufix has targeted EFTTEX for the launch of a new Synergy line especially for carp anglers. It features in the Best New Monofilament Award category at the EFTTEX Best New Product Awards. The new line combines the abrasion resistance properties of Synergy with new technology. Together they result in..



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