Sage, which is renowned as a builder of some of the world’s finest fly fishing rods and reels over the last 30 years, has introduced its first line of fishing apparel.
The company says that it has been designed to perform in a wide variety of conditions, from fishing the flats in the blazing sun to chasing steelhead in an ice-cold river.
“We’ve designed our technical apparel with premium fabrics, creating an aesthetic that combines form and function for anglers who demand the best,” said Sage Marketing Manager, Eric Gewiss. “Each new piece of clothing features angling specific details, extreme weather protection attributes and advanced construction techniques.. Read More
Gill North America, the waterproof clothing specialist, has launched its first ever range of aftercare products. The Atlanta company has introduced three products designed to restore and rejuvenate garments to make them last longer. Intensive Spot Cleaner uses a concentrated citrus formula that penetrates fabrics to remove stubborn dirt..
It was déjà vu in the desert for Wisconsin company Frabill as it won the apparel category in ICAST’s New Product Showcase awards for the second year running. The Frabill Suit received the most dealer and media votes in Las Vegas to repeat the success of the company’s FXE..
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Rapala is building on its award-winning Eco Wear range with the introduction of a new design to its ‘environmentally-friendly’.. More
For more than half a century, Robin Red® from UK bird food manufacturer, John E.Haith, has built up an.. More
Ross is renowned as one of the world’s foremost reel manufacturers. But following its surprise takeover by 3M –.. More
The organiser of the British Carp Angling Championship has launched what it describes as the “flagship” consumer-angling event for.. More
Wychwood Game has launched its highly-rated FLOW reels with a consumer offer for the month of April. For every.. More
Soft plastic creature baits need to blend tremendous water disturbance for attraction and yet the pleasant appearance of being.. More
American rod maker St Croix has added three new rods to its High Stick Drifter Series. The Park Falls,.. More
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