BTT honours Costa’s Al Perkinson for Project Permit work
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Al Perkinson, Vice President of Marketing at Costa, has become only the second person to be awarded the Lefty Kreh Sportsman of the Year Award from the Bonefish and Tarpon Trust (BTT).
He picked up the prestigious prize at the International BTT Symposium for his ‘leadership, strategic direction and dedication’ towards Project Permit, the joint effort between Costa and the BTT to tag more than 6,000 permit in five years across Florida, Mexico, Belize and the Caribbean.
“We wanted to make a difference and we wanted it to matter in the end,” said Perkinson as he received the award. “Project Permit is very much a grassroots effort, calling on anglers and guides to tag permit and retrieve tags for the BTT to analyse. We believe in backing fisheries management procedures with true scientific data and in mobilising the angling community to help protect the fisheries we love.”
This is only the second time that the Lefty Kreh Sportsman of the Year, sponsored by Bass Pro Shops, has been handed out – the first recipient was the great man himself at the previous International BTT Symposium in 2011. It is awarded every three years to a person who has shown leadership in the fishing industry toward conservation, innovation, promotion and conservation of bonefish, tarpon, permit and other coastal game fish.
“Al has been instrumental in making Costa one of the top conservation supporters in the fishing industry,” said Dr Aaron Adams, Director of Operations for the BTT. “His vision and energy helped get Project Permit started and has been critical in keeping the programme moving forward. Without this initiative we would not have made the strides in permit conservation that we have so far.”