Big year for ICAST debutant HEYBO
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US outdoor apparel company HEYBO is making its ICAST debut in Orlando this week.
The business is based in Chester, South Carolina, and has a strong cultural and emotional connection to the South. HEYBO (a traditional southern greeting) was founded by owner Scott Clyburn, who has been in the apparel business since 1988.
It is a big year for Clyburn’s company, which has introduced a new brand look and a new website – and has brought its Spring 2016 products to Orlando to raise its profile in the fishing industry.
Recognised for its original and creative design approach, the company is best known for a comprehensive range of both short and long sleeved T-shirts and an expansive line of headwear with various logos and outdoor designs. It also produces a range of accessories.
ICAST BOOTH No. 2971