Big Rock Sports to make ‘huge’ announcements at industry events
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One of North America’s largest distributors of fishing tackle, Big Rock Sports, is promising visitors to its two 2018 shows three ‘huge’ announcements.
These will cover improvements to the shows, a major expansion in the company’s fundraising efforts and a new ‘cutting-edge’ tool to streamline customer ordering.
The company has also announced that it is bracing itself for a strong turn-out for the two Fishing and Hunting Shows in Las Vegas (January 3rd to 5th) and Raleigh NC (January 5th to 7th), based on registration numbers. The events give retailers exclusive access to the industry’s latest products.
“We’re happy to see that registration overall is up for our January shows,” said Mitch Mitchell, Vice President of Marketing and Customer Experience at Big Rock Sports. “I believe it confirms the optimistic responses we received from customers who participated in our 2018 State of the Outdoor Industry Survey. Those retailers are very bullish on the economy and outdoor industry.”