Bait company Richworth drops the price of its boilies

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↑ Price reduction on Richworth Freezer Baits.

↑ Coming down: the price of Richworth Baits.

As the season of goodwill approaches, UK bait company Richworth appears to have got into the spirit of things by reducing the price of its boilies.

The Surrey-based manufacturer has announced that from January 1st all one kilogramme bags of its frozen and shelf-life baits will come down in price from £11.95 to £10.95 per kilo.

The price reduction includes the company’s two new freezer baits, the much-anticipated N-V and Dark Tutti, in both 14mm and 18mm sizes.

Richworth was the first company to produce ready-made boilies back in 1983 and has since developed export sales which account for more than 50% of its business. Its best-known baits include XLR8, KG1 and Tutti Frutti.

Business contacts. Web: www.richworth.com