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Shimano reports 8% growth in fishing sales for 2018

Fishing sales at Shimano rose 8% during 2018 as the group reported robust performances of lure-related products in Japan and the new Curado DC baitcasting reel overseas. The Japanese manufacturer of bicycle components and fishing tackle reported a 3.6% increase in sales of 348,035m yen overall compared to the previous year...

Bauer Fly Reels hires UK design agency to further growth

One of North America’s top fly reel manufacturers has announced a partnership with a product design agency that it..

Pure Fishing brands maintain bass sponsorships

Pure Fishing may have changed hands, but the world's largest manufacturer of tackle is maintaining its active and high..

Shimano Europe and Rapala to end many distribution agreements

Exclusive distribution agreements between Shimano Europe and Rapala VMC in Europe and South Africa are to come to an..

New launches from top brands at Leeda’s IceTackle* 2019

New products from top brands that include MAP, Wychwood and Lowrance will be on display for the first time..

New Senior Marketing Manager at Shimano North America

Sarah Burke has been appointed Senior Marketing Manager at Shimano North America Fishing Inc. She will lead marketing staff for..



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