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GUIDE FLY FISHING partners with RISE CREATIVE STUDIO

GUIDE FLY FISHING, the UK's largest distributor of fly fishing tackle, has announced a partnership with a creative agency that will implement marketing strategies for its entire portfolio of brands and products. The company, which represents ten global brands in the UK, including RIO Products, Vision, Sage, Redington, Fishpond and..

Award-winning TFO to introduce new products to Europe

Temple Fork Outfitters (TFO), which made its EFTTEX debut last year in Amsterdam, arrives in Brussels this week with..

Lew’s Holdings Corporation sold to merchant bank

US-based Lew’s Holdings Corporation – owner of Lew’s Fishing and Strike King –  has been sold to a merchant..

Tackle comes into sights of Trump’s China export tariffs

Fishing tackle has come into the sights of the Trump administration in the USA with most items of gear..

Dates for 2020 Fly Fishing Shows announced

The dates have been announced for the 2020 series of Fly Fishing Shows that take place across the US..

Shimano Experience Centre opens for business

The Shimano Experience Centre, arguably the most ambitious consumer-led project ever undertaken by a fishing tackle brand, was officially..



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