The US fly fishing industry is getting behind the efforts of Trout Unlimited, the conservation body for trout and..
One of North America’s top fly reel manufacturers has announced a partnership with a product design agency that it says will take it to the ‘next stage of growth’. Bauer Fly Reels has joined forces with Paul Richardson, of Rise Creative Design Studio, an award-winning UK-based fishing-related agency. Richardson will..
Ross Reels is set to triple its forecasted production of the new 2019 Animas fly reel. The company says that..
An unprecedented 15 candidates were vying for the seven seats on the American Fly Fishing Trade Association (AFFTA) Board..
Japanese distributor C&F helped cement relationships with the fly brands, Winston and Bauer, during a recent visit to their..
Mayfly Outdoors, owner of the Abel and Ross reel brands, will move into a new multi-million dollar headquarters and..