EFTTEX Awards 2017
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Milestones for Pure Fishing and Wiley X at show awards

Four wins for a rejuvenated Pure Fishing and a third success in a row for protective eyewear brand, Wiley X, were two of the highlights of the EFTTEX Best New Products Awards last week. The world's leading owner of fishing tackle brands saw wins in one rod and two reel..

American Baitworks acquires ‘original’ frog company

Fast-growing American Baitworks has added to its recently acquired brands with the addition of the ‘original’ frog company. It has..

American Baitworks continues growth with new investment

Fast-growing American Baitworks has announced a 50% investment in Freedom Tackle, a leader in swing head action jigs, spinnerbaits,..

Gene Larew increases capacity by over 70%

Gene Larew Lures announced this week that it has completed an expansion project that increases its manufacturing capability by..

Tuna Tails to be rebranded following AFW partnership

Tuna Tails, the US-based manufacturer of big game skirts, is set for a rebranding exercise following the transfer of..

Top brands team up with new subscription box service

A new US-based company opened for business this month offering bass fishing baits to subscribers based on where they..



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