GUIDE FLY FISHING, the UK's largest distributor of fly fishing tackle, has announced a partnership with a creative agency..
Four wins for a rejuvenated Pure Fishing and a third success in a row for protective eyewear brand, Wiley X, were two of the highlights of the EFTTEX Best New Products Awards last week. The world's leading owner of fishing tackle brands saw wins in one rod and two reel..
The deadline for the planned tariff increases on Chinese goods has been postponed following what has been described as..
Simms Fishing Products says it has ‘upped the ante’ with its recently announced range of technical apparel for 2019. The..
Since the door closed on the last co-location of ICAST and IFTD, the American Fly Fishing Trade Association (AFFTA)..
When the marketing people at Svendsen Sport brand Scierra wanted to demonstrate the strength of its new X-Stretch waders,..