GUIDE FLY FISHING, the UK's largest distributor of fly fishing tackle, has announced a partnership with a creative agency..
Four wins for a rejuvenated Pure Fishing and a third success in a row for protective eyewear brand, Wiley X, were two of the highlights of the EFTTEX Best New Products Awards last week. The world's leading owner of fishing tackle brands saw wins in one rod and two reel..
Simms Fishing Products says it has ‘upped the ante’ with its recently announced range of technical apparel for 2019. The..
International apparel manufacturer Grundéns and the Alaskan company, Salmon Sisters, have announced a new collaboration for 2018. The two brands,..
Simms Fishing Products has partnered with Veil Camo to launch what it describes as 'the most technologically advanced pattern..
AFTCO is making its first move into freshwater fishing on its 60th anniversary. The Californian company, owned and operated by..